This year’s record-breaking Amazon Prime Day results were up 60% and could top $3.5bn; but with discounts of 45% or more Amazon will lose significant sums against its regular prices. E-commerce delivery expert ParcelHero says Prime Day could cost Amazon $700 million, but is still the biggest sales hook of 2017.
On the 11th of July, Amazon will kick off its annual Prime Day. For Amazon sellers everywhere, the 30-hour event promises to be bigger than ever. Prepare now in order to make the most of the ecommerce giant’s shopping extravaganza. Here, Adam Joseph, Director of Client Services at ChannelAdvisor, sheds light on some of the … [Read more…]