Netimperative - latest digital marketing news
Netimperative - latest digital marketing news
  • Home
  • Ads
  • Content
  • E-commerce
  • Mobile
  • Regulation
  • Search
  • Social
  • Video
  • Viral
Menu
  • Apple
  • Amazon
  • Facebook
  • Google
  • Twitter
  • WhatsApp
  • You Tube
Rise of e-learning: 800k tune in to virtual PE session for school kids

Rise of e-learning: 800k tune in to virtual PE session for school kids

How the Coronavirus has (and has not) affected marketing spending

14% of Brits buy Disney+ subscription as UK faces prolonged time indoors

14% of Brits buy Disney+ subscription as UK faces prolonged time indoors

Amazon blocks 'non-essential' items from warehouses

Amazon blocks ‘non-essential’ items from warehouses

Instagram takes on YouTube with IGTV ads

Instagram takes on YouTube with IGTV ads

Coronavirus: Employer-employee disconnect on home working response

Coronavirus: Employer-employee disconnect on home working response

Ad of the week: Three’s epic new ad for 5G Britain

Ad of the week: Three’s epic new ad for 5G Britain

WeChat 'censored coronavirus-related messages' since January 1st

WeChat ‘censored coronavirus-related messages’ since January 1st

Twitter fail: Snickers sparks outrage for Welsh language joke

Twitter fail: Snickers sparks outrage for Welsh language joke

Travel bans and remote working: Twitter, Amazon and Google take Coronavirus precautions

Travel bans and remote working: Twitter, Amazon and Google take Coronavirus precautions

Ad fraud threat alert: the 404bot scheme stealing your media spend

Ad fraud threat alert: the 404bot scheme stealing your media spend

Fighting keyword censorship: Mindshare and Skyy Vodka pilot LGBTQ friendly ad marketplace

Fighting keyword censorship: Mindshare and Skyy Vodka pilot LGBTQ friendly ad marketplace

TikTok ‘to reach 10 million users in the UK by next year’

TikTok ‘to reach 10 million users in the UK by next year’

Digital Africa: Top 10 cities for start-ups

Digital Africa: Top 10 cities for start-ups

Go Grocery: Amazon Go expands to full size supermarkets in US

Global mobile trends: YouTube leads with over 25% of all mobile traffic volume

Global mobile trends: YouTube leads with over 25% of all mobile traffic volume

Twitter plans to fight misinformation with new label

Twitter plans to fight misinformation with new label

http://digitalstrategyconsulting.com/transformation/iot/cars-of-the-future-no-driving-seat-and-a-built-in-mattress-in-2050/44046/

Cars of the future: No driving seat and a built in mattress by 2050

Google 'to open up UK user data to US rules' due to Brexit- report

Google ‘to open up UK user data to US rules’ due to Brexit- report

TikTok ramps up parental controls as popularity soars with teens

TikTok ramps up parental controls as popularity soars with teens

Email fail: The best (and worst) things to write in your work emails

Email fail: The best (and worst) things to write in your work emails

Facebook rules influencer memes 'are not political ads'

Facebook rules influencer memes ‘are not political ads’

Unmasked: Google forced to reveal authour of bad dentist review

Unmasked: Google forced to reveal author of bad dentist review

Mobile World Congress cancelled over coronavirus fears

Mobile World Congress cancelled over coronavirus fears

Ofcom's powers expanded to regulate harmful social media content

Ofcom’s powers expanded to regulate harmful social media content

Oscars 2020: Who got the most social media buzz in the UK?

Oscars 2020: Who got the most social media buzz in the UK?

Pinterest beats expectations as user count increases 26%

Pinterest beats expectations as user count increases 26%

Snapchat fails to meet expectations despite user growth

Snapchat fails to meet expectations despite user growth

Emerging technology now ‘integral part of how fans consume sports’

Emerging technology now ‘integral part of how fans consume sports’

Google reveals YouTube revenues for first time (as traditional ads start to slow)

Google reveals YouTube revenues for first time (as traditional ads start to slow)

Top 10 Super Bowl ads: Groundhog Day, Baby Peanuts and MC Hammer

Top 10 Super Bowl ads: Groundhog Day, Baby Peanuts and MC Hammer

Social media use ‘spans almost half global population’

Social media use ‘spans almost half global population’

UK online adspend ‘now accounts for 3 in every 5 pounds spent’

Privacy fail? Ring doorbell 'hands user data over to Facebook and Google'

Privacy fail? Ring doorbell ‘hands user data over to Facebook and Google’

Can 5G save the high street? UK sees 10,000 retail jobs lost this month alone

The race for Quantum Computing supremacy

The race for Quantum Computing supremacy

Who’s watching The Witcher? Netflix sparks controversy with new ‘2 min’ viewing metrics

Who’s watching The Witcher? Netflix sparks controversy with new ‘2 min’ viewing metrics

Super Bowl 2020: Is $4.5m for a 30 second ad worth it?

The 100 trends that will shape the new decade: Mutiverses and anti-Instagram dining

The 100 trends that will shape the new decade: Mutiverses and anti-Instagram dining

Google shakes up ad industry: Third-party Chrome cookies blocked in 2 years time

Google shakes up ad industry: Third-party Chrome cookies blocked in 2 years time

UK marketing budgets see ‘modest growth’ with year of Brexit uncertainty ahead

UK marketing budgets see ‘modest growth’ with year of Brexit uncertainty ahead

Search marketing tips: Everything you need to know about Google’s new organic carousel

Quibi goes live: Netflix meets TikTok

Quibi goes live: Netflix meets TikTok

CES 2020 roundup: AI skincare assistants, virtual humans and loo roll fetching bots

CES 2020 roundup: AI skincare assistants, virtual humans and loo roll fetching bots

UK high street sales slump to lowest in 25 years

UK high street sales slump to lowest in 25 years

Love Island star Molly Mae’s Instagram post banned by ASA

Tremor buys Unruly From News Corp

Tremor buys Unruly From News Corp

The year in review: 16 biggest digital trends of 2019

The year in review: 16 biggest digital trends of 2019

Top 16 viral video ads of 2019: Guac dances, black holes and the return of Ridley Scott

Top 17 viral video ads of 2019: Guac dances, black holes and the return of Ridley Scott

YouTube creates new ‘edgy’ adult content ad category for brands

Google expands Duplex to web: Voice assistant can now buy you movie tickets

Google expands Duplex to web: Voice assistant can now buy you movie tickets

Nike pulls products from Amazon to focus on ‘direct personal relationships’

Nike pulls products from Amazon to focus on ‘direct personal relationships’

UK election: Twitter warns Conservatives after fake fact check account scandal

UK election: Twitter warns Conservatives after fake fact check account scandal

Top 10 Christmas ads 2019: Very beats John Lewis for emotional enagement

Top 10 Christmas ads 2019: Very beats John Lewis for emotional engagement

Instagram hides likes from some users as test goes global

Instagram hides likes from some users as test goes global

Christmas ad season: John Lewis teams with Waitrose for first time with ‘Excitable Edgar’ dragon

Christmas ad season: John Lewis teams with Waitrose for first time with ‘Excitable Edgar’ dragon

Instagram takes on TikTok with Reels

Instagram takes on TikTok with Reels

Digital posts disappearing as firms embrace agile work structures

Digital posts disappearing as firms embrace agile work structures

Alibaba breaks records with $30bn sales on Singles Day

Watching ads for charity: Unilever expands ethical ad tech to Instagram

Watching ads for charity: Unilever expands ethical ad tech to Instagram

Nielsen launches influencer campaign measurement tool

Nielsen launches influencer campaign measurement tool

Google buys Fitbit for $2.1bn (but vows not to use health data for ads)

Google buys Fitbit for $2.1bn (but vows not to use health data for ads)

Facebook fights off criticism to beat profit expectations

Facebook fights off criticism to beat profit expectations

"It must be earned, not bought": Twitter to ban all paid political ad

“It must be earned, not bought”: Twitter to ban all paid political ads

Facebook agrees to pay £500k fine over political data scandal

Facebook agrees to pay £500k fine over political data scandal

UK adspend forecast to grow 5% following search boost

UK adspend forecast to grow 5% following search boost

Facebook partners publishers for separate ‘News’ tab

Facebook partners publishers for separate ‘News’ tab

Zuckerberg vs Congress: Facebook CEO grilled on fake news and Libra currency

Zuckerberg vs Congress: Facebook CEO grilled on fake news and Libra currency

Twitter fail: Innocent Drinks warns fans not to drink conkers after recipe joke backfires

Twitter fail: Innocent Drinks warns fans not to drink conkers after recipe joke backfires

Twitter plans to fight misinformation with new label

Facebook targets Russia and Iran in further efforts to reduce election manipulation

SEO budgets fall as marketers want clearer guidelines

SEO budgets fall as marketers want clearer guidelines

Tencent uses AI to put product placement ads into old movies

Tencent uses AI to put product placement ads into old movies

IPA Bellwether: UK companies cut marketing budgets for first time in seven years

IPA Bellwether: UK companies cut marketing budgets for first time in seven years

YouTube launches AR make-up Masthead to brands

YouTube launches AR make-up Masthead to brands

UK digital ad spend rises £7.3bn

UK digital ad spend rises £7.3bn

More payments giants quit Facebook's Libra digital currency project

More payments giants quit Facebook’s Libra digital currency project

Facebook 'rethinks' Libra cryptocurrentcy plans: Offering more inclusive wallet of dollars and euros

PayPal drop out of Facebook cryptocurrency plan Libra

15 tech predictions for the next decade: Amazon 5G, VR meetings and brain-controlled devices

15 tech predictions for the next decade: Amazon 5G, VR meetings and brain-controlled devices

GDPR update: Pre-ticked cookie consent forms banned

GDPR update: Pre-ticked cookie consent forms banned

Microsoft reveals dual touch screen Surface devices

Microsoft reveals dual touch screen Surface devices

Burger King 'milkshake' tweet banned for encouraging violence

Burger King ‘milkshake’ tweet banned for encouraging violence

The Cannes curse? Creativity in ads ‘failing to boost bottom line’

The Cannes curse? Creativity in ads ‘failing to boost bottom line’

Google makes 3,000 deepfake videos (to fight deepfakes)

Google makes 3,000 deepfake videos (to fight deepfakes)

Ready Player One? Facebook outlines social VR future with 'Horizon'

Ready Player One? Facebook outlines social VR future with ‘Horizon’

Digital breakthrough: Has Google cracked ultra-fast ‘Quantum Computing’?

Digital breakthrough: Has Google cracked ultra-fast ‘Quantum Computing’?

Right to be forgotten: Google wins court battle to keep it EU-only

Thomas Cook collapses amid growing internet competition

Thomas Cook collapses amid growing internet competition

Airbnb to go public in 2020 after WeWork IPO collapses

Airbnb to go public in 2020 after WeWork IPO collapses

Facebook updates voice and video device 'Portal' with TV dongle

Facebook updates voice and video device ‘Portal’ with TV dongle

Instagram now matches Facebook on audience size for brands

Instagram now matches Facebook on audience size for brands

Facebook to launch oversight board to judge controversial content

Facebook to launch oversight board to judge controversial content

The engagement gap: Customers say 45% of email marketing messages ‘feels like spam’

The engagement gap: Customers say 45% of email marketing messages ‘feels like spam’

Global Halloween trends: Pop culture (and local culture) drives purchases

Global Halloween trends: Pop culture (and local culture) drives purchases

Right to reply: What does the rise of Netflix and Disney+ mean for ad funded video content?

March 24, 2020
Right to reply: What does the rise of Netflix and Disney+ mean for ad funded video content?

With the Disney+ launch in the UK, the streaming war is getting more and more intense. What would that mean for established TV platforms? Ian Stevens, Head of Media at Wavemaker. Takes a look at the opportunities for advertisers.

Ads, Content, Video, Viral advertising, BBC, brands, content, local

Guest comment: Why the Gender Pay Gap doesn’t exist for a new generation of female freelancers

March 23, 2020
Guest comment: Why the Gender Pay Gap doesn’t exist for a new generation of female freelancers

The gender pay gap in the UK has grown for the first time in six years, but the freelancing sector is bucking the trend. Gali Arnon, CMO at Fiverr, looks at why there is such a dramatic difference between the attitudes of UK businesses in fair pay for women, and that of the freelance platform.

Ads analytics, digital marketing, global, India, marketing

Disguised ads and hidden opt-outs: Are brands breaking the law with their dark UX patterns?

March 23, 2020
Disguised ads and hidden opt-outs: Are brands breaking the law with their dark UX patterns?

A staggering 93% of people think that brands that are deliberately misleading their customers online should face harsher penalties and that the practice should be made illegal.

Ads, Regulation brands

Intent Vs Keywords: The future of search engine optimisation

March 20, 2020
Intent Vs Keywords: The future of search engine optimisation

Google’s new BERT algorithm means search engine marketers will need to change their approach to keyword research in 2020 and focus more on intent research. Andy Bunn, the Director of SEO, Content & Digital PR at Greenlight Digital, looks at what companies should expect from keyword searches in 2020.

Ads, Search content, Google, Search

Guest comment: How the luxury sector should prepare for Covid-19

March 20, 2020

With reports of store closures on the rise, and many countries on lockdown, luxury retailers need to make sure they’re running as an effective omni-channel business. Shalina Ganatra, Senior Consultant UK at Wunderman Thompson Commerce, looks at what the luxury sector can do to prepare itself for the impact of Covid-19.

E-commerce brands, ecommerce, retail, UK

Traditional advertising ‘remains more effective than social influencer strategies’ in driving online conversions

March 20, 2020
Traditional advertising ‘remains more effective than social influencer strategies’ in driving online conversions

Despite the rising popularity of influencer marketing as a sales channel by retailers and brands – with spend on influencer marketing growing 83% year-on-year in 2019, according to new research.

Ads, Content, Social advertising, analytics, brands, demographics, ecommerce

UK’s B2B marketing professionals in Covid-19 lockdown

March 20, 2020
UK’s B2B marketing professionals in Covid-19 lockdown

The UK’s B2B marketing community has revealed that it is experiencing a great deal of turbulence as a result of Covid-19.

Ads agencies, digital marketing, marketing

Netflix and YouTube begin temporary slow down to keep the internet from breaking

March 20, 2020
Netflix and YouTube begin temporary slow down to keep the internet from breaking

Netflix and YouTube are reducing streaming quality in Europe to prevent the internet collapsing under the strain of usage due to the coronavirus pandemic.

Ads, Content, Regulation Entertainment, Europe, Google, video, YouTube

MG Motor UK launches in-game advertising in DiRT Rally 2.0

March 20, 2020
MG Motor UK launches in-game advertising in DiRT Rally 2.0

MG Motor UK has become the first automotive manufacturer to champion in-game advertising in real-time, advertising on DiRT Rally 2.0 with Bidstack.

Ads, Mobile advertising, brands, content, digital marketing, games

UK pet wellness brand appoints 360OM for paid search drive

March 20, 2020
UK pet wellness brand appoints 360OM for paid search drive

Scotland-based pet wellness brand, Bella & Duke, has appointed performance marketing agency 360 OM to run its PPC campaigns across a multi-million paid search account.

Search brands, marketing, Search, UK
1 2 … 1,446 Next »
Get our newsletter

Archives

Polls

Biggest new digital breakthrough of the decade?

View Results

Loading ... Loading ...
  • Polls Archive
Tweets about netimperative
Contact Us

Tags

advertising agencies Amazon analytics Android Apple apps Australia BBC brands Brazil broadband China Christmas comScore content digital marketing ecommerce email Entertainment Europe Facebook France games Germany global Google government images infographic local marketing media Microsoft music Privacy retail Search security smartphones technology Twitter UK video YouTube

Latest news

  • Right to reply: What does the rise of Netflix and Disney+ mean for ad funded video content?
  • Rise of e-learning: 800k tune in to virtual PE session for school kids
  • Guest comment: Why the Gender Pay Gap doesn’t exist for a new generation of female freelancers
  • Disguised ads and hidden opt-outs: Are brands breaking the law with their dark UX patterns?
  • Intent Vs Keywords: The future of search engine optimisation

Copyright © 2025 Netimperative - latest digital marketing news.

Magazine WordPress Theme by themehall.com