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Rise of e-learning: 800k tune in to virtual PE session for school kids

March 23, 2020
Rise of e-learning: 800k tune in to virtual PE session for school kids

A YouTube livestream hosted by fitness coach Joe Wicks attracted nearly one million simultaneous views this morning, as School children around the UK began their first day of home study due the Cornavirus.

Video, Viral Facebook, media, Twitter, UK, YouTube

Twitter fail: Snickers sparks outrage for Welsh language joke

March 4, 2020
Twitter fail: Snickers sparks outrage for Welsh language joke

Chocolate bar brand Snickers has apologised after sending out a tweet this week comparing Welsh place names to ‘someone sitting on a keyboard’.

Social media, Twitter, UK

Savoury pastry brand Higgidy appoints Kazoo to run its Pie Week PR campaign

March 2, 2020
Savoury pastry brand Higgidy appoints Kazoo to run its Pie Week PR campaign

Savoury pastry brand Higgidy, has appointed Kazoo Communications to run its Pie Week PR campaign this March.

Ads, FMCG digital marketing, FMCG digital marketing food and beverages marketing, media, Twitter, UK

Oscars 2020: Who got the most social media buzz in the UK?

February 11, 2020
Oscars 2020: Who got the most social media buzz in the UK?

This year’s Oscars saw history made, as South Korean film Parasite that made history as the first non-English film to win Best Picture. New data looks at the films, stars and issues that got social media buzz this year.

Ads global, media, Twitter, UK, video

Delivery wars heat up: Greggs picks Just Eat over Uber and Deliveroo

January 17, 2020

Bakery chain Greggs will work with Just Eat after testing the food delivery firm alongside rivals Deliveroo and Uber Eats in several cities last year.

E-commerce retail, technology, Twitter, UK

Ad fail: Peloton under fire for ‘sexist’ Christmas advert

December 9, 2019
Ad fail: Peloton under fire for ‘sexist’ Christmas advert

Exercise bike and VR fitness company Peloton has faced a backlash over a “sexist” Christmas advert.

Ads, Content, Video, Viral Christmas, Twitter, video, YouTube

Virals of the year: Nike ramps up cause marketing with ‘Dream Crazier’

November 27, 2019

Following Nike’s divisive 2018 campaign ‘Dream Crazy’ featuring NFL star Colin Kaepernick, the sports giant launch the ‘Dream Crazier’ ad at the beginning of 2019, featuring Serna Williams, getting 11m views in the process.

Ads, Content, Video, Viral Facebook, marketing, media, Twitter

Top tips: 5 Key Steps To Create An Authentic Podcast That Lasts

November 26, 2019

Web hosting company Hostinger offers 5 tips on how to create an authentic podcast that would last.

Ads, Content, Social, Video, Viral content, Google, media, music, Twitter

Virals of the year: Fortnite destroys its own game with black hole stunt

November 26, 2019
Virals of the year: Fortnite kills its own brand with black hole stunt

In October this year, Epic Games pulled a massive PR stunt that shrunk the world’s most popular game down to a single black hole.

Ads, Content, Video, Viral brands, content, games, media, Twitter

UK election: Twitter warns Conservatives after fake fact check account scandal

November 20, 2019
UK election: Twitter warns Conservatives after fake fact check account scandal

The UK Conservative party has come under criticism and received a warning from Twitter for misleading the public for renaming its social media account “factcheckUK” during the leaders’ debate.

Regulation, Social BBC, global, government, media, Twitter
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